Components case study

Let’s consider a case study of a computer components retailer, which sells computer parts and peripherals to both businesses and individual consumers. The retailer has both a physical store and an online store.

Some of the key components of this retailer’s business include:

Product inventory: The retailer needs to maintain a large inventory of computer parts and peripherals, including CPU s, motherboards, RAM, hard drives, graphics cards, power supplies, and more. The retailer needs to keep track of stock levels and replenish inventory in a timely manner to meet customer demand.
E-commerce platform: The retailer’s online store serves as an important sales channel, allowing customers to browse and purchase products from the comfort of their own homes. The e-commerce platform needs to be user-friendly and secure, with features such as product search, shopping cart, checkout, and payment processing.
Point of sale (PO S) system: The retailer’s physical store also needs a reliable PO S system that can handle transactions, process payments, and track sales data. The PO S system needs to be integrated with the retailer’s inventory management system to ensure accurate stock levels.
Marketing and advertising: To attract customers and increase sales, the retailer needs to engage in marketing and advertising activities, such as email campaigns, social media promotions, and online ads. The retailer may also offer discounts, coupons, and other incentives to encourage customers to make purchases.
Customer service: The retailer needs to provide high-quality customer service, both in-store and online. This includes responding to customer inquiries and complaints, handling returns and exchanges, and providing technical support for products.